Hand placing location pin on local map
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Best Local SEO Tools for Small Businesses in 2026

Hand placing location pin on local map

For most Scottsdale small businesses, the practical shortlist of local SEO software comes down to four starting points: Google Business Profile (free, non-negotiable), BrightLocal for all-in-one reporting and rank tracking, Whitespark when citation accuracy is the priority, and Webtechs when you’d rather have a local agency manage everything.

  • Google Business Profile: Free direct control over your Google Maps listing and local pack presence — start here before any paid tool
  • BrightLocal: Best single dashboard for rank tracking, GBP audits, review management, and white-label reports
  • Whitespark: Best when citation cleanup and manual accuracy are the main problem
  • Webtechs: Best when you want managed local SEO outcomes without running the tools yourself

Key Takeaways

Google Business Profile is the single highest-leverage starting point for local SEO — free, direct, and the foundation every paid tool builds on.

Point Details
Start with GBP Claim and fully optimize your Google Business Profile before spending on any paid tool.
BrightLocal for reporting Use BrightLocal (moderate monthly price) when you need rank tracking, GBP audits, and review management in one place.
Whitespark for citations Choose Whitespark when citation accuracy and manual cleanup are your primary problem.
Yext for enterprise scale Yext targets enterprises, not single-location small businesses.
Webtechs for managed service Webtechs handles GBP, citations, and reporting as a single retainer for Scottsdale businesses.

Table of Contents

What are the best local SEO tools for small businesses?

The seven options below cover every budget and approach, from free to enterprise to fully managed.

Pricing and trial notes:

  • Google Business Profile costs nothing and should be claimed and optimized before spending a dollar on any tool
  • BrightLocal offers plans starting at a moderate monthly price, making it an affordable all-in-one option for small businesses that need rank tracking, GBP audits, and review tools under one login, with a free trial available
  • Moz Local is among the lowest-cost paid options at roughly $14/month per location
  • Yext targets enterprises with pricing that reflects its scale; it’s not built for a single-location shop
  • GBPPromote uses flat per-location pricing that can undercut stacking multiple tools

Pro Tip: If budget allows, pair Whitespark’s citation tools with BrightLocal’s reporting dashboard. You get best-in-class citation accuracy AND polished client-ready reports without giving either up.

BrightLocal vs Whitespark: which one fits your situation?

BrightLocal is the stronger all-round pick for most SMBs; Whitespark wins when citation accuracy and manual cleanup are the actual bottleneck.

Dimension BrightLocal Whitespark
Starting price moderate monthly price Separate plans; free tier available
Citation focus Bundled builder and tracker Industry-leading Local Citation Finder and manual cleanup
Rank tracking Geo-grid (Local Search Grid) Daily rank tracking
White-label reports Yes, polished Limited
Review management Yes, with AI reply tools No
Consulting option No Yes

According to G2 user reviews, BrightLocal scores strongly for local search optimization and rank tracking, while Whitespark earns higher marks from some reviewers on ease of setup and support quality.

BrightLocal offers plans starting at a moderate monthly price, making it an affordable all-in-one option for small businesses that need rank tracking, GBP audits, and review tools under one login. making it one of the most affordable all-in-one options for small businesses that need rank tracking, GBP audits, and review tools under one login.

BrightLocal pros: single dashboard, white-label reporting, review management, geo-grid tracking
BrightLocal cons: citation accuracy is not its primary strength; costs add up with add-ons

Whitespark pros: best manual citation research in the category, daily rank tracking, expert consulting available
Whitespark cons: no review tools, no white-label reports, requires separate purchases for rank tracking and citations

Red flag: Pay-per-use citation credits can accumulate fast. Set a monthly cap before you start any citation cleanup campaign.

What most small businesses get wrong about local SEO tools

The standard advice is to pick a tool and start tracking. The problem is that most small businesses buy a tool before they’ve claimed and fully optimized their Google Business Profile, which is free and feeds every local pack result directly.

Claiming GBP, Bing Places, and Apple Business Connect costs nothing and moves the needle before any paid subscription does. A paid rank tracker showing you’re in position 14 is less useful than fixing the GBP category, hours, and photos that are keeping you there.

The other mistake: treating the BrightLocal vs Whitespark decision as either/or when the real question is what your biggest gap is. Citation mess? Whitespark. Reporting and reviews? BrightLocal. Both problems? Use both, or hire an agency that handles it as a package.

Webtechs handles local SEO so you don’t have to

There are solid tools on this list. The honest trade-off is time: learning dashboards, managing citations, responding to reviews, and reading rank reports takes hours every month that most business owners don’t have.

Webtechs

Webtechs has handled local SEO for Scottsdale small businesses since 1997, managing GBP, NAP consistency, citations, and reporting as a single retainer rather than a stack of subscriptions. You get one point of contact, consolidated ownership of your local presence, and results you can see in rankings rather than in a dashboard you have to interpret yourself. See the portfolio for documented outcomes, then get a quote for local SEO services in Scottsdale.

Sources

For next steps: set up Google Business Profile at no cost, then visit BrightLocal’s or Whitespark’s pricing pages to match a plan to your specific gap.

Local SEO
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Small business team discussing local link building
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Local Link Building for Small Businesses: A Practical Guide

Small business team discussing local link building

If you want to rank in Scottsdale’s local search results and show up in the Local Pack, start building local links now. Audit your current mentions, create locally useful content, and reach out to local partners soon. If you’d rather hand it off, two verified Scottsdale providers can help:

  • Webtechs (14300 N Northsight Blvd, Scottsdale) — a full-service SEO and web design agency operating since 1997, with local link building folded into broader SEO campaigns.
  • Link Building HQ — a link-specialist firm offering white-label and enterprise link building for businesses that need link-only execution without a full agency retainer.

Both are real, local options. Which one fits depends on whether you need a complete SEO program or just the links.

Table of Contents

Yes, and the evidence is direct. Locally relevant backlinks from local media, chambers of commerce, and community partners carry more weight for local organic results than hundreds of generic directory submissions. A handful of editorially earned local links can outrank a mass-directory approach for Local Pack visibility, and link signals consistently appear among the most important factors in local ranking studies.

The reason comes down to how Google reads authority. A link from the Scottsdale Chamber of Commerce or the Scottsdale Independent tells Google your business is genuinely embedded in the community, not just listed in it. That signal feeds both classic organic rankings and the AI-driven answer surfaces that are increasingly capturing local search traffic.

Three signals work together here:

  • Local editorial links (press, blogs, community orgs) build domain authority with geographic relevance.
  • Local citations (consistent NAP data across directories) reinforce your business’s legitimacy.
  • Mention density (how often your brand appears in local content, even without a link) influences AI-generated answers and branded search volume.

Treat all three as a system, not separate tasks.

Infographic of local link building step process

Start with a three-step micro-plan: audit where you’re already mentioned online, build locally useful assets, then do targeted outreach to multiple local sites. That sequence alone can produce measurable results within a few months.

High-impact tactics, prioritized

Local PR and press outreach is the highest-leverage move. Pitch a local angle to the Scottsdale Independent, AZ Big Media, or neighborhood blogs. A story about a community initiative, a local data point, or a business milestone gives editors something to publish. One earned editorial link from a local news site is worth more than 50 directory listings.

Marketer conducting local press outreach outdoors

Chamber of Commerce and business associations are low-hanging fruit. A Scottsdale SEO campaign almost always starts here. Join the Scottsdale Area Chamber of Commerce, get listed in their member directory, and look for sponsorship opportunities that include a website link.

Event sponsorships and community partnerships generate links from event pages, nonprofit sites, and local school or sports organization pages. These links are editorially placed, geographically relevant, and often permanent.

Local resource pages are underused. Many city government sites, neighborhood associations, and local blogs maintain “local business” or “community resource” pages. A polite, specific email asking to be included converts surprisingly well.

Broken-link reclamation is one of the most effective under-the-radar tactics available. Find authoritative local pages with dead outbound links using a tool like Ahrefs or Screaming Frog, then email the site owner with your working resource as a replacement. It helps them fix a UX problem, so the conversion rate is high.

Unlinked mention reclamation is even faster. Search for your business name in Google News and set a Google Alert. When a local outlet mentions you without linking, email them and ask for the link. Most will add it.

Local directories still matter, but only quality ones: Google Business Profile, Yelp, the Better Business Bureau, and industry-specific directories. Skip the mass-submission services.

Pro Tip: Pick one or two local Slack or Discord communities in your niche and contribute genuinely for 60 days before mentioning your business. Community-led channels produce member-generated editorial links and earned media that standard outreach never reaches.

Your first 90-day sprint

  1. Run a backlink audit using Ahrefs or Google Search Console.
  2. Identify five local sites linking to competitors but not to you.
  3. Build one linkable asset (a local guide, a data-driven post, or a short video resource).
  4. Submit to three quality local directories.
  5. Pitch one local press story.
  6. Reach out to two community organizations about resource page inclusion.
  7. Reclaim two to three broken links on local sites.
  8. Set up Google Alerts for your brand name to catch unlinked mentions.

For ongoing authority growth, hire a retained agency. For a one-off asset push or PR campaign, a project-based engagement works fine. The mistake most small businesses make is hiring the cheapest option they find on a link marketplace, then wondering why rankings don’t move.

What to look for

  • Outreach transparency: Can they show you the actual emails they send and the sites they target? If they won’t, walk away.
  • Named example placements: Ask for specific URLs of links they’ve earned for clients, not a vague “we place on high-DA sites.”
  • Reporting cadence: Monthly reports with new links, referring domains, and ranking movement are the baseline.
  • Manual outreach vs. mass marketplaces: Relationship-based outreach produces safe, long-term results. Mass-sell platforms create link patterns that can trigger negative signals.
  • Local experience: An agency that has worked in your market knows which local outlets accept pitches and which don’t.
  • References and case studies: Ask for two client references in your industry or city.

Red flags to watch for

  • Guaranteed rankings in a specific timeframe.
  • Any mention of private blog networks (PBNs).
  • Aggressive anchor-text ratios that look unnatural.
  • Pricing that seems too low to cover real manual outreach.
  • No clear answer on where links will be placed.

Pricing expectations

Retainer-based local link building in a mid-size market like Scottsdale typically costs a moderate monthly fee depending on link volume targets and competitiveness. Project-based campaigns for a single asset or PR push usually have a higher one-time fee. For local SEO cost context specific to Scottsdale, Webtechs publishes guidance on what retainers cover. Expect three to six months before link-driven ranking improvements become clearly measurable.

Scottsdale providers: a side-by-side look

Dimension Webtechs Link Building HQ
Core services Full-service SEO, web design, PPC, content, local SEO White-label link building, enterprise links, digital PR, outsourcing
Specialization Full-service agency with link building as part of SEO Link-specialist firm
Local presence Scottsdale, AZ since 1997 Not publicly listed as local to Scottsdale
Transparency & reporting Monthly SEO reporting included in retainer Not publicly listed
Pricing model Monthly retainer or project-based No public pricing listed
Track record Client testimonials and case studies on site White-label and enterprise client base
Best for Small/mid-sized businesses wanting a full SEO program Agencies or businesses needing link-only execution

Verdict: If you’re a Scottsdale small business that needs local SEO, content, and link building managed together, Webtechs is the natural fit. If you’re an agency or a business that already has SEO handled and just needs link volume, Link Building HQ covers that lane.

A typical Webtechs campaign produces measurable gains in local organic rankings and referral traffic within a few months, with Local Pack improvements often visible sooner for less competitive terms.

The process follows five stages:

  • Audit: Identify existing backlinks, unlinked mentions, broken links on local sites, and competitor link gaps.
  • Asset creation: Build one or two locally relevant content pieces (guides, local data posts, or video content) designed to attract editorial links.
  • Outreach: Manual, relationship-based outreach to local press, chambers, community organizations, and partner sites.
  • Placement: Links earned from editorially relevant local sources, with anchor text that reflects natural language.
  • Reporting: Monthly reports covering new referring domains, ranking movement, and referral traffic.

The practical lesson: link building accelerates what already exists. A business with genuine community ties earns links faster and from better sources than one starting from zero.

Key Takeaways

Local link building works best when it combines manual outreach, locally relevant assets, and relationship-driven community presence rather than mass-directory submissions.

Point Details
Quality over quantity A few editorial links from local press or chambers outperform hundreds of generic directory links.
Start with an audit Map existing mentions and competitor link gaps before any outreach begins.
90-day sprint works Eight focused actions in 90 days produce measurable referral traffic and ranking movement.
Hire for ongoing work Retained agencies suit authority-building; project engagements suit one-off asset or PR pushes.
Webtechs for Scottsdale Webtechs offers full-service local SEO with link building included, backed by 25+ years in the Scottsdale market.

Most small businesses approach link building the wrong way. They buy a package, get 50 links from sites they’ve never heard of, and wonder why nothing moves. The sites that actually influence local rankings — local newspapers, chambers, community nonprofits, neighborhood blogs — don’t sell links. They publish them because someone gave them a reason to.

That’s the whole game. Build something worth linking to, show up in the community, and make it easy for local editors and partners to reference your work. The businesses that treat this as a relationship problem, not a volume problem, consistently outperform the ones chasing link counts. A few strong local editorial links will do more for your Local Pack ranking than many directory submissions.

The community-led approach also compounds over time. Links from local sources attract more local attention, which generates more mentions, which feeds branded search volume and AI share-of-voice. Track all of it, not just dofollow counts.

Webtechs has been building local authority for small and mid-sized businesses in Scottsdale since 1997. The difference from a generic agency: every link-building campaign starts with a local backlink audit, targets editorially relevant Scottsdale-area sources, and reports monthly on new referring domains and ranking movement. No mass marketplaces. No PBNs. Just manual outreach to real local sites.

Webtechs

If you want to see what that looks like in practice, the client portfolio shows real campaigns and real results across local service industries. Ready to get started? Contact Webtechs for a local backlink audit and a clear picture of what it takes to move your rankings in Scottsdale.

Useful sources and further reading

  • BrightLocal: Local Link Building — The clearest explanation of why local editorial links outperform generic directories for Local Pack rankings.
  • Moz: Local Outreach and Link Building — Foundational overview of tactics: local PR, sponsorships, directories, and linkable assets.
  • Semrush: Local SEO Backlinks — Practical guidance on avoiding mass-sell marketplaces and building manual, relationship-based outreach.
  • Link Building Journal: Niche Slack and Discord Communities — How community channels produce editorial links that standard outreach misses.
  • Link Building Journal: Community-Led Growth — The four-surface framework for measuring community link work beyond dofollow counts.
  • Amplefound: Link Building Playbook for Community Builders — Step-by-step broken-link reclamation with outreach templates.
  • Webtechs: Scottsdale SEO Services — Local SEO service overview and Webtechs’s Scottsdale presence.
  • Link Building HQ — Provider profile for white-label and enterprise link-building services.
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Affordable Search Engine Optimization In Scottsdale

Affordable Search Engine Optimization In Scottsdale

Small and large businesses in Scottsdale, Arizona continue to invest in Search Engine Optimization Services. Before choosing an SEO package, though, all companies should know exactly what an SEO service is, what it costs, and what it includes.

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What Are SEO Services?

SEO services are offered by SEO companies/agencies to help your business flourish in search engine optimization. Successful SEO campaigns will increase your visibility on popular search engines like Google and Bing, among others. SEO companies will specifically focus their efforts on search results directly related to your products, services, or industry.

For example, if you own a car dealership in Scottsdale, SEO services will help you rank on Google for your desired goals. These companies will strategize to get you to the top of Google for searches like “auto sales scottsdale” or “hybrid cars for sale in scottsdale.” Since search engines like Google rely on upwards of 200 factors to determine rankings, years of SEO expertise are vital to launch a successful SEO campaign.

What Do Affordable SEO Services Include?

Local and affordable SEO packages should include all of the following:

  • SEO Audit
  • Custom Strategy
  • Competitor Evaluation
  • On-Page Optimization
  • Off-Page Optimization
  • Monthly SEO Reports

Any SEO service that you invest in should include an SEO audit as the first order of business. An SEO audit is an in-depth look at your current online strategy. SEO companies will generally evaluate your website even if there is no SEO strategy currently in place. Yes, there are free audit tools found online, but these tools will not provide the type of insight you can get from a team of SEO specialists. A successful SEO audit will determine the best possible strategies for your brand.

Designing and implementing a custom strategy is the biggest reason why so many companies opt for SEO services. When the strategy is created specifically for your brand, it can lead to increased exposure online, calls, orders and, of course, sales. Get the maximum return on investment (ROI) with a custom SEO strategy.

Competitor evaluation is a necessity in every industry. Discovering exactly what your competitors are doing online will help you build an SEO strategy that’s effective and efficient. Constantly monitoring competitor’s strengths and weakness will help an SEO company take advantage of openings or opportunities for rankings.

On-page optimization enhances your website’s features for search engines. Examples of on-page optimization include updating title tags, meta descriptions and H-tags for search results. This also includes executing any redirects and optimizing images featured within your site. Off-page optimization, meanwhile, maximizes factors outside the site to improve rankings. Off-page tasks include building your backlink profile and optimizing Google My Business profiles.

SEO services must be transparent with all customers. This is why you should only invest in an SEO company that will send monthly reports directly to you. These reports will detail and highlight the results of the SEO strategies.

A monthly SEO report should include the following:

  • Your Website’s Organic Traffic
  • Search-Result Rankings
  • Conversion Rate
  • And More!

SEO Services

Why Invest In SEO Services?

These are the two biggest reasons why so many businesses are choosing to pay for SEO services:

1. SEO Helps You Build Brand Awareness.

2. SEO Can Lead To Long-Term Success.

To put it simply, SEO is an all-around marketing tool. SEO is geared toward building the authority of your site and constantly spreading brand awareness to users and/or potential consumers. Understanding how to balance what works for Google, while also creating user-friendly content is vital today. SEO services will key in on a target audience in an effort to satisfy both the needs of your users and Google’s latest algorithms. Knowing how to reach an audience and produce results via Google are two important steps, but creating quality content that distinguishes itself is where the true challenge lies.

Right now, nearly every site produces content, but only a select few can actually capitalize on that. SEO professionals understand how to make the best of both worlds by using proven tools and methods to meet goals of local businesses. By creating a content strategy based on extensive keyword research, experienced SEO experts can help you build a stronger brand.

Secondly, you want any success you have to last for the long term. Your business is your livelihood, and it’s our duty to help your business grow, continually. Ranking number one on Google for any query will undoubtedly create consistent traffic to your site. To attain that goal, SEO experts will need to put in work; a lot of it. Combining  a focus on long-tail keywords, locally-relevant and engaging content takes a lot of time and experience. Together, though, we can perfect our SEO strategies and get your business recognized and respected for the long run.

Local SEO Company In Scottsdale

If you are searching for “scottsdale seo“, “scottsdale seo company“, or “seo scottsdale“, look no further than WebTechs. Net. For over 23 years, WebTechs has been providing safe, effective and affordable SEO services across the valley of the sun. WebTechs currently works with hundreds of clients across the valley, implementing top-notch SEO strategies for various industries.

Let our SEO experts optimize your website, leading to an increase in leads, sales, and traffic value. We understand the importance of your web presence when it comes to marketing locally. We offer everything from basic local SEO services, all the way up to advanced multi-page SEO services. These services may include site & content optimization, creating and maintaining your business presence on social networks, video marketing & optimization, & much more.

Take a look at one of our current SEO clients’ website below:

SEO Agency

Contact WebTechs.Net for a free SEO consultation right here!

How Much Does SEO Cost In Scottsdale?

Local SEO costs can vary based on the package purchased. For example, WebTechs.net in Scottsdale typically charges between $450–$5,000 for a single brick-and-mortar location, per month. Of course, the value SEO can provide your business can make this an extremely cost-effective option, especially when compared to other marketing packages.

Here are some of the factors that can influence cost of SEO services:

1. Local Links: A potentially successful SEO campaign could pay as little as $500 per month for link development. Building a stable of reliable links sent back to your site is crucial for SEO development.

2. Citations: In order to list your business within the top 40 online directories, you may need up to 100 citations, depending on the industry. Finding your company in the top 40 is essential for local SEO strategies. Taking care of these citations can cost $50–$150, per month.

3. Location(s): There are certainly benefits to having multiple business locations with only a single website. But, there are still continual costs for management of multi-location SEO campaigns. Companies should expect to budget $750–$2,500 for each location, per month.

Scottsdale SEO Costs

Free SEO Consultation In Scottsdale

For a Free SEO consultation in Scottsdale, Phoenix, Tempe, or Mesa, Arizona areas, contact WebTechs.Net today.

480.348.0550
FREE SEO CONSULTATION
Local SEO, SEO
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How Much Does SEO Cost In Scottsdale?

Scottsdale SEO Costs

SEO services in Scottsdale, Arizona cost an average of $1,500, with a typical range of $450–$2,500 in 2026. Let us provide a few reasons why SEO (search engine optimization) services are a necessity for big and small businesses across the valley of the sun.

480.348.0550
FREE SEO CONSULTATION

SEO Costs

Local SEO costs can vary based on the package purchased. For example, WebTechs.net in Scottsdale typically charges between $450–$5,000 for a single brick-and-mortar location, per month. Of course, the value SEO can provide your business can make this an extremely cost-effective option, especially when compared to other marketing packages.

Here are some of the factors that can influence cost of SEO services:

1. Local links: A potentially successful SEO campaign could pay as little as $500 per month for link development. Building a stable of reliable links sent back to your site is crucial for SEO development.

2. Citations: In order to list your business within the top 40 online directories, you may need up to 100 citations, depending on the industry. Finding your company in the top 40 is essential for local SEO strategies. Taking care of these citations can cost $50–$150, per month.

3. Location(s): There are certainly benefits to having multiple business locations with only a single website. But, there are still continual costs for management of multi-location SEO campaigns. Companies should expect to budget $750–$2,500 for each location, per month.

How Much Does Local SEO Cost?

Why Invest In Local SEO Services?

These are the two biggest reasons why so many small businesses are choosing to pay for SEO services:

1. SEO helps you build brand awareness.

2. SEO can lead to long-term success.

To put it simply, SEO is an all-around marketing tool. SEO is geared toward building the authority of your site and constantly spreading brand awareness to users and/or potential consumers. Understanding how to balance what works for Google, while also creating user-friendly content is vital today. SEO services will key in on a target audience in an effort to satisfy both the needs of your users and satisfy Google’s latest algorithms. Knowing how to reach an audience and produce results via Google are two important steps, but creating quality content that distinguishes itself is where the true challenge lies.

Right now nearly every site produces content, but only a select few can actually capitalize on that. SEO professionals understand how to make the best of both worlds by using proven tools and methods to meet goals of local businesses. By creating a content strategy based on extensive keyword research, experienced SEO experts can help you build a stronger brand.

Just take a look at some of the results SEO-driven techniques have produced for WebTechs in Scottsdale right here.

Secondly, you want any success you have to last for the long term. Your business is your livelihood, and it’s our duty to help your business grow, continually. Ranking number one on Google for any query will undoubtedly create consistent traffic to your site. To attain that goal, SEO experts will need to put in work; a lot of it. Combining  a focus on long-tail keywords, locally-relevant and engaging content takes a lot of time and experience. Together, though, we can perfect our SEO strategies and get your business recognized and respected for the long run.

How Much Should I Pay For SEO?

The natural question for any business beginning a venture to SEO is how much they should budget for these services? Learn as much as you possibly can about your target audience before determining a budget. Fully understanding your audience will help you decide how much of your advertising/marketing budget should be put towards an SEO campaign. For instance, if your business relies on speed at which you are found online, then SEO services may not be best for your company’s needs at the moment.

Spending the minimum of $500 of a monthly budget on SEO may yield miniscule results. This doesn’t mean, however, that you’ll have to pay upwards of $5,000 per month. Generally, only companies with multiple locations and/or websites will actually pay this amount. Most typical SEO plans are priced between these two figures.

At WebTechs, there are a variety of SEO packages designed to suit the needs of any local business. Whether you desire local SEO, Google Maps SEO Marketing or even Content Writing Services, we are here to help! Learn more about all SEO campaigns right here.

Contact the SEO experts at WebTechs by clicking here.

Free SEO Consultation In Scottsdale

For a Free SEO consultation in Scottsdale, Phoenix, Tempe, or Mesa, Arizona areas, contact WebTechs.Net today.

480.348.0550
FREE SEO CONSULTATION
Keywords, Local SEO
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The 9 Best Keyword Research Tools (Mostly All Free!)

Best Keyword Research Tools

If you like it or not, keyword research is the essence of SEO (search engine optimization) practices and pay-per-click marketing. If you are not using the right keywords, either short-tail keywords or long-tail keywords or bidding. You might be selling yourself short on your potential internet successes.

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In this post we’ll look at seven keyword research tools, plus a couple of tricks you can use to get ahead of your competition. Some are free, while some are not.

The best free keyword research tools are:

1. WordStream’s Keyword Tool (free)

Of course we can never forget WordStream’s own keyword tool for both SEO and PPC keyword research.

The WordStream keyword tool enables you to target certain related keywords, gives you more suggestions, and lets you group them together based off a common subject nor niche for easier ad group launches.

This keyword research tool provides you with 30 searches for free, but after that you will have to sign up for their WordStream Advisor to keep using it.

Bonus time! You get a free 7-day trial in addition to the 30 free searches.

2. Soovle (free)

If you have more than one channel you want to do keyword research for, Soovle is an ideal fit. According to Matthew Woodward, “Soovle can be used to compare related searches from lots of different search engines.”

Soovle allows you to analyze the most typed in keywords on multiple search engines depending on the keyword root you entered. This even includes eBay and Amazon.

Apart from it being a great keyword research tool, it’s also a great brainstormer, because when you slowly start typing in your ideas it starts to auto-generate its own.

3. Competitor Source Code (free)

This may not be the best and most productive keyword research tool out there, but it will allow you to see what meta keywords your competitors are possibly using to try and get them to rank organically.

If you use Google Chrome as your internet browser, it’s super simple and easy to right-click on a site and select “View Page Source”, to access the page source code.

After you do that, all you have to do is locate the keywords and read which ones they are using. That’s all there is to it!

There are a couple of warnings when using this method:

  • Your competitors might not have the meta keywords enabled (because Google no longer includes meta keyword data in its search algorithms)
  • Your competitors might not be using the best keywords they could be using

4. Ubersuggest (free)

Meet one of the ultimate keyword research tools, Ubersuggest.

Ubersuggest takes your keyword you entered, and it immediately provides you with an almost unlimited list of alphabetized and numerical keyword variations of your original keyword.

There is also a way to take it further by adding “soccer ab, ac, ad” to bring up more keywords that you could use for SEO purposes or potentially bid on.

5. Google Keyword Keyword Research (free)

The Google Keyword Planner is sometimes considered the alpha and omega of the keyword research tools world. You will have to have a Google AdWords account to gain access to it, and that does not mean you have to pay to use it, it’s still free.

The Google Keyword Planner will show you some quite ingenious stats such as average monthly searches, competition levels (high, medium, or low), cost per click averages, and more.

It doesn’t give you precise keyword suggestions, but it actually goes a step further and suggests more synonyms and variations than a lot of other tools out there.

Is it accurate? Kind of. Usually it’s a good idea for people to take the suggested keyword stats with a grain of salt.

6. Search Term/ Query Reports (free-ish)

Even though you probably won’t be expanding your keyword web by utilizing search query report mining, at least you’ll be improving your Google Ads or Bing Ads accounts by fixing any issues.

One common thing you might notice in PPC accounts is the lack of detail and attention in which the previous agency or account owner allows one or more keywords to be the overall keyword for everything. A good example would be to have the keyword +soccer or “soccer” and let it be.

The only issue is that there is no way to laser-target each ad to the search query, and your landing page will certainly not be as targeted as it could be. Possibly not even dynamic keyword insertion (DKI) can help, since who wants to click an ad with the headline of simply “Soccer”? It gets tricky, and you’re a little lax if that is all you do.

The search term/ query report is a PPC report that displays what search terms have genuinely triggered your ads on the basis of the current keywords you’re bidding on. So, it won’t extend your reach because your ads are already showing up for those particular terms, but it will help you increase your quality scores and coarseness inside your account.

7. Google Ads Display Planner (free)

Google Ads’ Display Planner tool is not solely a keyword research tool, but it does offer a great deal of functionality and usefulness that possibly could be invaluable to internet marketers of all genres.

The Display Planner tool took over the YouTube Keyword Tool back in 2014 and can be easily accessed from the Tools section of your Google Ads account. Even though it’s probably a little more involved than simply entering a keyword into the YouTube Keyword Tool, the Display Planner offers a lot of great functionality for making the most out of your Display campaigns, including keyword-driven video ad campaigns on YouTube. The Display Planner also offers awesome insights into the demographics and interests of your audiences, allowing you to design and create highly customized Display campaigns.

8. Keyword Research Tools

Keywords Everywhere is one of the best keyword research tools in the world! Keywords Everywhere is the best free keyword tool for SEO research because it allows you to search any keyword on Google.com (on Chrome or Firefox), just like you normally would, but also be presented with the search volume and cost per click of that keyword. According to Keywords Everywhere, their google chrome plugin or Firefox plugin provides “Keyword search volume for 15+ websites like Google Analytics, Google Search Console, Moz, Majestic, YouTube, Amazon & more“.

9. Keywords Nowhere

Keywords Nowhere is an alternative to another option. The developer wanted to allow users to continue using fuctionality like Keywords Everywhere but for free. Know the search volume and CPC of any keyword in USA/UK, for Free (we will always be free).

Free SEO Consultation In Scottsdale

For a Free SEO consultation in Scottsdale, Phoenix, Tempe, or Mesa, Arizona areas, contact WebTechs.Net today.

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Keywords, Local SEO
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Regular Post
Written by craig braddick

Website Design Price List

Website Design Price List

Are you looking of Looking for website design services in Scottsdale? Check out our detailed price list to find affordable options tailored to your specific requirements.The average cost of website design is about $5,000. However, website design costs range from $2000 to $100,000 depending on your needs.

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Basic Website Design Cost

  • Free – $50 per month or $2,000 to $5,000.

When you are talking to a freelancer or small agency this is either a do-it-yourself took or pricing guidelines.

Advanced Website Design Cost

  • $10,000 – $50,000

This level includes a tool that allows you to update your website for yourself when a company builds the website for you.

Custom Website Design Cost

  • $25,000-$100,000+

Totally custom, just for you and your business. A larger site with tremendous functionality to custom fit your needs.

How Much Does A Website Cost Per Month?

Below is a list of the most common things we get asked about for each project. As well as breaking things up on website size and the type of company, we thought it would be helpful to spell out some of the specifics, giving you a clear picture on the cumulative features (and price) of websites.

Domain Name: $10-$100 per year

This is the price for new domains. For example, Atilus charges $100 per year for DNS Management and domain. You may purchase your own domain at any registrar on the web for around $10 per year. You will probably want and desire your own one, but interestingly, old domains can sell for millions.

Hosting: $100/month; $50 – $1,200/year

Depending on the type of host you choose (shared, free, dedicated.) Extra fees may be required for add-on’s like static IP address or SSL (Secure Socket Layer Certificate.)

Custom Design/Information Architecture: $2,500 – $10,000+

Including UX design, visual design, sitemap, imagery collection, and page structure generation. This is normally part of a greater website development package. But in our experience of this process, we usually spend around 30 hours work including this phrase comprising of: onboarding, initial meetings with the marketing teams of our clients, our internal design teams contribution to the project that includes the final presentation and approval. This translates, for even a modest company, to $4,500.

Shopping Cart Integration & Programming: $200 – $15,000

So, what kind of functionality do you want on your website? Shopping carts, paid plug-in’s and customized feature development can add to the cost but when you consider the benefits of a fully unique and customized website, they outweigh the costs!

Website Content Creation: $50-$200 per page, or hourly

With this option, you can write your own web content, outsource it overseas for just $1 per page or use a content writing firm who will charge $100-$200 per page. Obviously, you get what you pay for – one thing cannot be denied…you get what you pay for when it comes to content creation that will rank high in search engines and engage your audience beyond a superficial level.

Project Management & Information Gathering: $600-$3,000

We want to make sure your website and you succeed – that entails the creation of a line of communication between your developers and you. The price includes any time that it takes to gather the info required to get your site started including phone calls and initial consultations.

Testing & Training: $600-$4,800

Nowadays most websites are built on an easy to operate CMS not everyone knows how to get under way with them. So this price point includes the time we spend training you how to fully utilize your new site as well and ensuring everything works properly and gives you the opportunity to make any needed changes.

Launch & Digital Marketing Setup: $600-$4,800

You need a team on your side who thoroughly understands digital marketing (especially SEO) and the role your website has in helping to push your business forward is essential to your success. Every project we do has more than 40 individual stages making sure every step of the way the final site is totally SEO friendly and communicating with search engines in the most effective way possible!

Website Managed Services: $75-$150+per month

Managed services may include the following great services, post-launch testing, blog writing and maintenance of content. It can also include advertising and marketing services such as AdWords, Social Media Advertising, Per Click Marketing and more.

Free Website Design Consultation In Phoenix

For a Free website design consultation in Phoenix, Scottsdale, Tempe, or Mesa, Arizona areas, contact WebTechs.Net today.

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Local SEO, SEO
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Regular Post
Written by webtechs

How Much Does Local SEO Cost?

How Much Does Local SEO Cost?

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On average local SEO costs about $1,500. Local SEO costs range from $450 to $2,500 for the US in 2019. To find out more about SEO cost, keep reading

The question “How much does local SEO cost” is probably better stated as “What is the value of local SEO?” The key to measuring that value is knowing how it works, what benefits it can give you, and the impact that your choice of an SEO provider can have on costs and better yet, on results.

The average local SEO campaigns we presently build for our clients range from $450 to $5,000 per month for a single brick-and-mortar location. Some of the factors that influence pricing are:

  • Citations: Listing your business and its various locations in the top 40+ online directories is an essential local SEO strategy. You could possibly need up to 100 citations, depending on the industry your business is in. Running and taking care of citations may cost $50 to $150 per month.
  • Local Links: Building reliable links back to your site is another key local SEO fundamental. A beneficial SEO campaign may need a budget of $500 to $1,500 a month just for link development.
  • Locations: There are benefits to be had if you have a single website with multiple business locations, but there are still basic continual costs for managing multi-location local SEO campaigns. You can expect to budget $750 to $2,500 per month, for each location.

So, what should you budget for local SEO?

It depends, as it’s based on the particulars mentioned above and more. If your success depends on the speed and ease with which prospective customers can find you online (including mobile devices, when they’re most likely to be making fast decisions), then you can’t afford to not have a budget for local SEO. Learn as much as you possibly can about your key audience and their mannerisms, which should help you decide how much of your general advertising and marketing budget you should put toward a local SEO campaign.

Bear in mind that the old adage “you get what you pay for” holds particularly true for online marketing. A $500 a month budget will get you very little in the means of SEO, so you probably won’t see much in returns. You may not have to spend $5,000, either, unless you have a lot of locations. Here’s more information on typical price ranges for our local SEO campaigns.

The best thing to do is to talk with several local SEO providers about what they can do for your business and what they’ve done for others. Great results will usually speak for themselves.

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Free SEO Consultation Scottsdale

For a Free SEO consultation in the Scottsdale, Phoenix, Tempe, or Mesa, Arizona areas, contact WebTechs.Net today.

Local SEO, SEO
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